The Idol Soundtrack Launch
The Idol's soundtrack acted as a true extension of the series lead by HBO's collabortion with The Weeknd on the three lead singles' music videos. Spawning two TikTok trends with "World Class Sinner" and "Popular" the full collection of songs has been streamed over 2 billion times and counting on Spotify alone.
Double Fantasy
The Weeknd featuring Future
45 Million YouTube Views
Popular
The Weeknd, Madonna & Playboi Carti
82 Million YouTube Views
One of the Girls
The Weeknd, Jennie & Lily-Rose Depp
228 Million YouTube Views